Launches #weloveRUMSON Campaign
Resources Real Estate specializes in selling and buying luxury homes, estates, mansion, waterfront, commercial properties, and beach rentals in Monmouth and Ocean County New Jersey. 732-212-0440

RUMSON, NJ, Feb. 27, 2017 — Resources Real Estate may be known for its award-winning luxury marketing and exceptional homes, but now it wants to be known for something else.

“We’re all about the love,” said Thomas McCormack, Managing Partner and Broker. “Part of what makes our job so enjoyable is that we truly love where we are, which makes us happy to sell and rent property where we are, and we’ve come to a point where we want to spread the love.”

To demonstrate the company’s deep affection for their market area, the Resources team has launched the first installment of a campaign to not only show the love but also encourage others to share it. Resources Real Estate recently launched a Facebook community page named weloveRUMSON, as well as a website ( and is encouraging people to tag photos in social media with the hashtag #weloveRUMSON whenever they are out and about and having fun in Rumson.

“Rumson is a terrific town and our goal is to encourage residents to celebrate it,” said Carolynn Ozar-Diakon, Senior Partner and Broker. “We urge local businesses to participate and promote their brands, invite charitable organizations to tout their achievements, and hope residents will join in the celebration. We fully expect that many will begin to use the hashtag at the upcoming Rumson St.Patrick’s Day Parade.”

The St. Patrick’s Day Parade is a big deal in Rumson. This year the town’s 5th annual celebration of all things Irish ( will take place on March 12, 2017. Last year’s parade had more than 15 bands, floats, active military & veterans’ groups, Irish Step Dancers, scouting organizations, non-profit clubs, novelty acts, local business, civic groups, and antique cars. Additionally, the event organized several fundraisers with Irish music and food and raised more than $25,000 for local charities.

The Resources team is excited to participate in this year’s parade — look for their boat in the parade— as well as celebrate with a party in the company Rumson’s office. Resources Real Estate will even create their own Snapchat geo filter which will allow parade attendees to more easily tag their photos with the #weloveRUMSON hashtag.

“We are a hyperlocal boutique real estate agency and our brokers know the area like no other,” said McCormack. “It feels right for us to celebrate a town that not only houses one of our main offices, but also serves as a home to many on our team.”

The company announced it will be celebrating other area towns throughout 2017.

People are encouraged to join the Facebook community page at:


Resources Real Estate is an award-winning Monmouth County, NJ full-service independent residential brokerage firm, with four offices and a team of more than 85 sales and support personnel. It has been included in Inc. Magazine’s list of fastest-growing privately owned companies in the U.S.– the Inc. 5000 — and recognized by Who’s Who in Luxury Real Estate for its superior marketing. Resources Real Estate was opened by Carolynn Diakon in 2000. Thomas McCormack has been with the company since 2002, and joined Diakon as a partner in 2010. Resources Real Estate locations are: 36 Beach Rd. in Monmouth Beach, NJ, 112 River Rd. in Rumson, NJ, 4A W. Front St. in Red Bank, NJ, and 65 First Ave. in Atlantic Highlands, NJ.

For more information, call (732) 212-0440 or visit

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